Since stuttering got a lot of attention over the past few days thanks to International Stuttering Awareness Day, I thought I’d talk about … advertising.
Advertising your stutter, of course. When I went to the NSA Conference, this came up a lot. That we should advertise our stutter to listeners before we get rolling. It’ll take the edge off. It’ll inform them. It’ll make us more comfortable and maybe we’ll stutter less.
I’ve never advertised. I was really trying hard to think back and … no. I never prefaced a single conversation with this. That’s of course thanks to being covert for such a long time. However, now that I’m out about it a little more, I’m still not sure if advertising is something I’ll do. And why not? Well, easy — I know I’ll stutter on the word “stutter.” Yep. Fear of stuttering … when advertising … stuttering. I know it’s maybe the point — if a listener hears you stutter on “stutter,” then they might make the connection rather quickly. Right?
So how do people do this? When is it really worth it? I don’t remember hearing too many examples (if at all) during the conference of how people do this. Isn’t the question or conversation that you would like to ask/have going to be your basis for advertising? That is, if you have a quick question, are you going to preface it with a long, stuttering introduction of yourself?
(Stuttering) “Hi, I wanted to let you know that I stutter. But I don’t want it stop me from talking to people. Do you mind if I ask you for directions?”
Them: Yeah, sure.
(Stuttering) “Ok, well, can you please let me know where the Starbucks is around here? I’m supposed to meeting a friend.”
Them: It’s the next store over.
Me, not stuttering: Oh.
And with people at work, isn’t there a window of opportunity for this? I mean, if you don’t do it your first few days there, can you really pull it off two years later?
My inclination would be to advertise after I’m having a hard time speaking, not before. Like, I’d be in a work meeting with some new people and during the presentation, I’d have a really bad stutter. Then, what, make some off-handed remark about how I stutter and “sometimes it’s a little bad. But we’ll get through this.”
When I’ve been meeting people here in the Kingdom, I certainly haven’t told them that I stutter. My thinking is that they’re adults, and they’ll figure it out. And they won’t judge. None of them have. Am I just lucky with the people around me? Is my stutter not that bad anyway after I get my introduction out (or try to get it out?)
I’m just not sure about this advertising because of my recent decision to try to … say what I want more. I stutter more, yes, but I’m saying what I want. And just carrying on. And forcing people to sit and listen. The stuttering is advertising itself, right?
I think one of the shortcomings of just stuttering on through is that my listeners are still uneducated. I still get the occasional person trying to finish my words, people talking over me because they think I’m done … but then again, maybe some of this is just my own perception of things.
Anyway, sorry for the somewhat rambling post. I think the point of all this is that I’m not sure how to advertise, and I need to connect with people who are good at doing this. Either online over the next few months, or try to make a point of it during the NSA Conference next year in Chicago.
If you advertise your stutter regularly to listeners, I’d love to hear in the comments how you do it. If you can give actual conversational examples, that’d be awesome!